Born into a family deeply rooted in the diamond trade, Layal Rkain grew up surrounded by the brilliance of precious stones and the artistry of fine jewelry. From the mines of Africa to the ateliers of Europe, her heritage is one of vision, craftsmanship, and legacy.
Guided by her father’s path yet determined to create her own, Layal discovered her passion for transforming raw beauty into timeless design. Her studies in jewelry design and gemology at GIA refined her natural instinct for detail and innovation, while her travels exposed her to the world’s most celebrated maisons of haute joaillerie.
With JOOL, Layal carries forward her family’s legacy while infusing it with her own modern sensibility one that celebrates individuality, artistry, and meaning. Her creations are more than jewelry: they are symbols of heritage and emotion, designed to be worn, cherished, and passed on as treasures of tomorrow.
Layal Rkain
FOUNDER & JEWELRY DESIGNER
“I WANT EVERY WOMAN TO BE ABLE TO HAVE A TIMELESS PIECE IN HER JEWELRY CLOSET.“
“THERE IS NO GREATER GIFT THAN THE GIFT OF WORN CONFIDENCE.“
“I WANT EVERY WOMAN TO BE ABLE
TO HAVE A TIMELESS PIECE IN HER JEWELRY CLOSET.“
“THERE IS NO GREATER GIFT THAN THE GIFT OF WORN CONFIDENCE.“
Born into a family deeply rooted in the diamond trade, Layal Rkain grew up surrounded by the brilliance of precious stones and the artistry of fine jewelry. From the mines of Africa to the ateliers of Europe, her heritage is one of vision, craftsmanship, and legacy.
Guided by her father’s path yet determined to create her own, Layal discovered her passion for transforming raw beauty into timeless design. Her studies in jewelry design and gemology at GIA refined her natural instinct for detail and innovation, while her travels exposed her to the world’s most celebrated maisons of haute joaillerie.
With JOOL, Layal carries forward her family’s legacy while infusing it with her own modern sensibility one that celebrates individuality, artistry, and meaning. Her creations are more than jewelry: they are symbols of heritage and emotion, designed to be worn, cherished, and passed on as treasures of tomorrow.
Layal Rkain
FOUNDER & JEWELRY DESIGNER
Founded in Lebanon in 2020, JOOL Jewelry was created to redefine the way women connect with jewelry. Each design is made to celebrate confidence, individuality, and timeless elegance.
From bold statement pieces to delicate designs, JOOL offers creations that are both personal and iconic. With bespoke customization and attention to detail, JOOL ensures that every piece is as unique as the woman who wears it.
At JOOL, we believe that you are the jewel, our pieces simply reveal your inner brilliance.
Founded in Lebanon in 2020, JOOL Jewelry was created to redefine the way women connect with jewelry. Each design is made to celebrate confidence, individuality, and timeless elegance.
From bold statement pieces to delicate designs, JOOL offers creations that are both personal and iconic. With bespoke customization and attention to detail, JOOL ensures that every piece is as unique as the woman who wears it.
At JOOL, we believe that you are the jewel, our pieces simply reveal your inner brilliance.
SO
WHY NOT CHOOSE
WHAT IT HAS TO SAY?
Founded in Lebanon in 2020, JOOL Jewelry was created to redefine the way women connect with jewelry. Each design is made to celebrate confidence, individuality, and timeless elegance.
From bold statement pieces to delicate designs, JOOL offers creations that are both personal and iconic. With bespoke customization and attention to detail, JOOL ensures that every piece is as unique as the woman who wears it.
At JOOL, we believe that you are the jewel, our pieces simply reveal your inner brilliance.
THE
MISSION
THE
MISSION
Our mission is to create jewelry that goes beyond beauty—pieces that empower, inspire, and connect. With every design, we aim to capture moments of self-love, affection, and legacy.
Through craftsmanship and creativity, JOOL brings the rarest gemstones and finest gold to life, transforming them into lasting symbols of elegance and meaning.
THE
VISION
THE
VISION
We envision a world where jewelry is more than adornment, it is a reflection of identity, heritage, and emotion. JOOL seeks to craft treasures that become part of life’s most meaningful stories: symbols of love, strength, and beauty passed from one generation to the next.
Our vision is to create jewelry with soul—pieces that speak, shine, and endure forever.
At JOOL, every creation begins with you—the woman who inspires, captivates, and defines elegance in her own way. Our jewelry celebrates intimacy, passion, and individuality, designed to connect deeply with your personal story.
Core Essence:
• Sensuality – a quiet radiance that captures attention without effort.
• Confidence – strength expressed through refined beauty.
• Intimacy – jewels that feel personal, almost secret, like a treasure meant only for you.
“Your beauty deserves to be eternalized.”
